How do I Convert My Social Media Marketing into Sales??
OMG, the biggest question on the planet!
OK, well, for starters, posts just won’t cut it anymore. Don’t waste your money there. There are exceptions, but the business newsfeed as we knew it, is pretty well dead.
So, what can we do?
The takeover is a number of things – Ads, Stories, Groups… and then there’s bots – which is freaking exciting (and just a quick word about bots – get in now before the masses do and dominate your market). Oops, we digress, but we just can’t stress enough that the changes coming are so big, that if you don’t learn about it in detail now, be prepared to eat your competitors dust.
We figure, though, that since you’re here reading this, you’re a switched on cookie. Excellent! You’re ready to adapt to these changes. The world needs people like you.
The great news is that there are many opportunities, right under your nose. And it’s time to learn about those multiple opportunities, so you can not only stay ahead of the game, learn exactly how to serve your marketing up in a way that is not only relevant to your market, it’s also building their trust and gaining loyalty – and it’s gotta be a bit of fun for you too!
There’s some psychology involved…
From the colours your niche audience responds to (and believe us, this varies on the type of person they are and the industry you’re in) through to the order in which you present an idea – great marketers need to understand the psychology that goes into strategy.
The mistake many marketers make when going for a sale is straight-up asking for one. Now, while there’s nothing wrong with asking for a sale – it’s NOT a one or two post or ad process!
Think of marketing like going on a date.
No one, well, almost no one, would agree to marry you on your first date.
Makes sense, right?
There is a lot to consider when planning your social media – we’ve put 7 essential steps together for you here.
But make no mistake about it, it is possible to make sales on social media. Just don’t ask them to marry you on the first, or even second date, ok?
In order to truly sweeten up your social media marketing, get your audience engaged, and built a tighter, more exclusive community – that’s where you start.
It’s all about whispering sweet-nothings in their ear – creating words and sounds they want to hear, a feeling they want to share, visuals they want to see, and a story they want to be part of.
They’ve got to want you so much, they JAM-well dream about you!